Why I Built YardPal
No more driving home to write quotes. No more chasing signatures. No more losing jobs to the cheaper guy.
I'm Rg, a U.S. Navy veteran. I run a digital marketing agency that works with landscapers and hardscapers across the country.
For years, I kept hearing from landscapers: "I do better work than these guys. But my quote looks exactly like theirs and somehow they win."
The problem isn't your work. It's that your process is killing your close rate.
When every contractor shows up with the same text-based quote, homeowners can't tell the difference. But show them a visual mockup and suddenly they can see themselves on that patio. You become the obvious choice.
You didn't spend years learning this trade to lose jobs to guys who can't do half the work you can.
The 2x Close Rate Gap
Working with dozens of landscaping companies, I noticed a pattern. The contractors who won jobs at premium prices weren't necessarily the most experienced. They weren't the ones with the biggest crews.
They were the ones who showed homeowners what the finished project would look like before asking for a signature.
The data backs this up: contractors using visual proposals close at 60% vs. the 30% industry average. Same leads, same prices. Double the wins.
Some used expensive design software. Others hired designers at $50-100 per mockup. A few used iScape, then juggled four other apps for proposals, tracking, and client management. It worked, but it was complicated and expensive.
One System, Not Five Apps
I talked to hundreds of contractors about what they actually needed:
- No more "I'll send you something tomorrow" — show them the finished yard before you leave
- No more driving home to type up quotes — AI writes it while you talk
- No more losing $10K because you forgot to follow up — every lead tracked in one place
- No more paying $1,400+/year for five separate tools
Every existing tool solved one piece. Nobody solved the whole thing.
So I Built It
YardPal replaces your entire tech stack. Design mockups, deal pipeline, measurements, cost tracking. All in one system. At $697/year (founder pricing), it costs less than buying these tools separately.
But the real game-changer? ScopeAssist.
ScopeAssist is proprietary AI we built specifically for landscape contractors.
It watches over your shoulder like a seasoned assistant. As you design the mockup and talk through the project with the homeowner, ScopeAssist listens. It captures every detail. Materials, measurements, special requests, drainage concerns, that oak tree they want to keep.
By the time you're done walking the property, your full scope of work is already written. Professional. Detailed. Ready to print.
No more going back to the office to type up proposals. No more forgetting details. No more "I'll send you something tomorrow." Hand them the proposal before you leave the driveway.
This isn't for contractors who are fine with the old way. It's for professionals who are tired of losing jobs they should have won.
Ready to close more jobs in half the time?
- Rg, Founder and US Navy Veteran
One Tool. Everything You Need.
Visual designs. Proposals. E-signatures. Lead tracking. No more juggling four apps that don't talk to each other.
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